Like Sears, Montgomery Ward's Wardway Homes offered some of the homes that they built, as model homes, "open for inspection" for a few weeks, for the public to see. One such case is this 1931 Wardway Winthrop, at 4101 Dalewood Street, in the Brentwood area of Pittsburgh.
And, here is the house! (Image from Google maps street view) |
4101 Dalewood Street, Brentwood Borough of Pittsburgh, PA (Image from Google maps street view) |
An article first appeared in June of 1931, in the Pittsburgh Press, showing the catalog image of the Winthrop, and announcing that construction was "underway" on E. B. Hancock's Wardway home. On the same page, was a column about Hancock's decision to use Wardway financing to build himself a home, just as he was offering to his clients in the greater Pittsburgh area.
Pittsburgh Press, June 14, 1931 |
Pittsburgh Press, June 14, 1931 |
Hancock is sure to point out that money from Wardway mortgages goes back into the community, by helping to pay the salaries of tradesmen working on the homes. Pittsburgh Press, June 14, 1931 |
"Home owners do make the best American citizens." Pittsburgh Press, June 14, 1931 |
This is the bottom half of the big ad, featuring an image of the Hancock family's Wardway Winthrop as the model home. |
Here is the Wardway Winthrop, as it appeared in the 1931 Wardway Homes catalog. This is my own photo of the image shown on page 203 of A History and Field Guide to Wardway Homes, by Dale Wolicki and Rosemary Thornton. |
4101 Dalewood St., with its lovely landscaping. (Image from Google maps street view) |
The Wardway Winthrop's floor plan. (p. 203 of the field guide) |
From the 1931 Wardway Homes catalog. 1931 was the first year that the Winthrop was offered. |
And, it cost $2,312 for the pre-cut materials, ready to build. As with Sears, I imagine that Wardway offered their services in putting you in touch with a construction company in your area, and allowing you to finance the construction costs, as well.
From the 1931 catalog. |
From the 1931 catalog. |
Pretty house! Never seen one before.
ReplyDeleteNice find! Someday one of us will get one of those hard to find 1931 Wardway catalogs. Someday.......
ReplyDelete